I concede to your debate points.... 1) Many years of experience. 2) Self promotion as an expert in medals. 3) charging top commissions for their expert advice. Point 1, I only discovered this auction house a few years ago and from my initial look at it I concluded that they were a coin house, exclusively. And only started to dabble in other artifacts and militaria awards because of the $$$ to be made. I had not realized how long they have been dabbling in military. Point 2, I thought when they said "medals" they were referring to TABLE medals. Point 3, They certainly do charge a lot. I guessed that this was more of a psychological phenomena that consumers equate higher prices with higher quality. At least in this case, higher commission costs with higher expertise. Ill-deserved in this case.